Why Color Is A Feeling, By LUC8K
This week, we are doing a deep dive into the world of color. With this in mind, pour yourself a cup of Chai Tea into your favourite colored mug, sit back, relax, and close your eyes for a moment.
Now, picture a color we all love at LUC8K; Aurora Red. It is bold, sexy, oozes self-confidence and makes you feel alive. Now, imagine Aurora Red as a shape. What do you see?
A Russian painter named Wassily Kandinsky asked this same question over a hundred years ago, and in doing so, he re-wrote the rules of design. Kadinsky’s thoughts and ideas were not just confined to canvas - they actually changed the way we look at objects, spaces, and, ultimately, all the things we choose to wear and carry on a daily basis.
We have a huge, treasured portrait of Kandinsky displayed pride of place at Maison De LUC8K, and we always apply his way of thinking to everything we do and create every single day.
Like the great man himself, we truly believe that color has the power to change everything.
Color You Can Feel
Like us, Kandinsky always believed that color has a certain energy. It can be restless or calm, soft or hard, contained or expansive. It creates a feeling, and the most interesting thing for us is, when you pair color with form, that energy becomes even more tangible, powerful, and deeply relevant to how we approach design today.
Kandinsky was Born in Moscow in 1866, and he originally trained as a lawyer and economist before abandoning his academic career at the age of 30 to walk down an entirely different path. He studied painting in Munich, and many at that time, including his own family, questioned his choice, but he was mesmerised and overwhelmed by an unstoppable force he just couldn’t quite explain.
His way of thinking and seeing the world changed forever during a performance of Wagner. Unlike everyone else around him, he didn’t just hear the music; he saw it. Shapes formed. Colors moved. Sound became something visual, and this phenomenon (known as Synesthesia) allowed him to experience color as something that does something rather than something that simply exists.
Synesthesia is a very rare neurological condition in which the stimulation of one sense involuntarily triggers another. For example, most people look at a sunset and see it as simply beautiful. A sight to behold. Kandinsky, however, experienced it as a living, breathing symphony, with each hue playing its own note, each shape carrying its own rhythm. He could literally hear colors and see sounds, but this was not just a quirk or a glitch in the Matrix. It was a gift that would help to reshape the entire philosophy of modern design.
The Beautiful Bond Between Colour and Form
After his technicolored epiphany - the moment that would change and shape his own life forever - Kandinsky was convinced that colors and shapes were not just random pairings. And, for the record, he wasn’t high at the time. No, he was a thinker - an incredibly smart individual who simply believed there was something deeper and more intrinsic at play.
He instinctively knew that colors had natural relationships to shapes, and this inspired him to ask his colleagues and art students to match the three primary colors - red, yellow, and blue - to the three basic geometric shapes: square, triangle, and circle.
The results confirmed what he already believed, and his research would go down in history as a defining moment for how we look at color. The results were conclusive and undeniable; Red is a square. Confident, strong, grounded, feisty, and alive. Blue is a circle. Calm, deep, relaxing, rejuvenating, inward, and eternal. Yellow is a triangle. Sharp, radiant, high energy and outward-moving.
To Kandinsky, this wasn’t just a theory - it was a logical framework for a deeper understanding of why certain combinations just feel right. And that is exactly how we approach our own research, design and thought process at LUC8K. We are obsessed by the nuances of color and the feelings they project and reflect back to the world.
Our Sapphire Blue, for example, is a color that reflects depth and composure. It exudes a quiet, measured confidence, and is endlessly versatile.
Our famous Blazing Yellow is absolutely impossible to ignore. When you walk into a room carrying the color on our bespoke LUC8K Tote, it gives off a high-frequency energy. It is bold, brave, and unmistakably radiant.
Our Champagne Beige and Dune White colors are smooth, soft, relaxed and beautifully balanced. Soothing, calm and brilliantly understated.
Cerise, Powder Pink, and Small Petunia are modern, subtly disarming, and expressive, whilst Aurora Red is warm, self-assured, and unapologetically confident.
Each of our colors are chosen and designed to stand alone, but together, we like to think they create something even more powerful. There is a meaning behind each choice, and they represent and reflect who you are as an individual because each one tells a story more powerful than words.
The Psychology of the Color You Carry
Kandinsky knew that we don’t just see color. We feel it. It influences our mood and shapes perception. It signals intent, and at Maison De LUC8K, we know that color goes beyond psychology into something even more personal and palpable - yet even harder to measure. Kandinsky called it ‘inner necessity’ - the idea that the right choice isn’t driven by trend, but by what feels true to you.
Color is all about our own, unique personal instinct, and each of us has a certain color or color combination that defines us and represents who we are.
It’s one of the reasons why we do things differently. At LUC8K, we are truly bespoke, so you choose your own colors. You become the designer and orchestrator of the leather bag or belt you wear. For example, you can enjoy the confidence of Aurora Red and pair it with the restraint of Sapphire Blue. You can offset the warmth and vitality of Mango with the depth of Pirate Black. Together, they are expressions of you, and because you personalise your own designs, no two are ever the same.
When we started out in 2016, our founder Karen Olivo knew from day one that the future of luxury isn’t louder. It’s more personal. And color is at the very heart of everything we do.
Bauhaus Thinking That Inspires Modern Luxury
Kandinsky’s ideas shifted beyond art into the real world. He joined the Bauhaus in the 1920s, and its philosophy was radical but simple: design should unify beauty, function, and craft. His thinking defined a new era, and it changed the way people looked at architecture, textiles, product design and even furniture.
Thanks to Kandinsky, color was no longer an afterthought, it was considered from the very beginning of the design process and regarded just as integral as structure itself.
That same principle still defines modern luxury at its best. And it defines LUC8K. Every piece begins with form. Clean, precise, and intentional, but it comes alive and takes on new meaning through color.
At LUC8K, Color Is Personal
We’ve always believed that a bag isn’t just something you carry. It’s personal, considered, something that speaks volumes. Your LUC8K bag reflects how you move through the world. It sits by your side during high-level meetings, travels with you across towns, cities and continents, and it becomes deeply woven into your daily rhythm. It becomes an extension of you.
Kandinsky spent most of his life trying to understand the connection between what we see and what we feel. He knew that when color and form align, and when design meets instinct, something shifts. A choice becomes a statement. Objects become personal. And a bag becomes truly yours.
Forever Live Your Colors
We are always drawn to certain colors for a reason. These aren’t random preferences. They’re instinctive responses and reflections of how you see yourself, and how you want to be seen. It’s about owning your decisions, down to the most intricate of details.
We should always choose color not because it’s trending, but because it resonates.
Because it feels right.
Kandinsky taught us that our relationship with color is not arbitrary. It is emotional, spiritual and deeply human.
He inspired us to place color at the forefront of the design process. He taught the world to not just see color, but to feel it. Touch it. Immerse our senses in it.
So, here’s to Kandinsky, and all those who embrace the power of color.
From France, With Love,
Richard ‘Sapphire Blue’ Sorensen - Head of Art, Life and Color @LUC8K
To discover and embrace your own true colors, immerse yourself in LUC8K.com